That's Nu Sense!

Marketing and Visual Design Portfolio

About Me

Anusha Iyengar

I am an enthusiastic storyteller with seven years of experience in journalism. I recently graduated with a master’s degree in Communications from the University of Washington’s Communication Leadership program. I’m on a mission to infuse some serious fun and lots of storytelling into content strategy, digital marketing, and visual design!

Let’s talk about how we can collaborate to transform your brand and elevate your marketing strategies.

As a Communications Specialist, expect:

Engaging Brand Storytelling: I can craft captivating narratives that resonate with your audience, drive brand awareness, and facilitate meaningful connections across digital channels.
Project Management and Execution: I can expertly lead and execute high-impact projects, ensuring seamless delivery on time and within budget, with a track record of success in diverse content initiatives.
Effective Internal & External Communications: I am skilled in enhancing organizational cohesion and stakeholder engagement through clear and impactful messaging strategies, fostering collaboration, and driving brand advocacy both within and outside your organization.

As a Content Strategist, expect:

Strategic Content Planning: I can develop tailored content strategies aligned with your brand’s objectives and audience interests, ensuring every piece of content serves a purpose and contributes to your overall goals.
Maximize Content Impact: I am experienced in content distribution and implementing promotion strategies to maximize reach and impact, driving traffic, conversions, and brand loyalty while continuously refining approaches based on performance metrics and market trends.
Data-Driven Insights: I leverage analytical skills and SEO expertise to uncover valuable insights, inform strategic content decisions, and maximize audience engagement and reach.

As a Marketer, expect:

Targeted Audience Segmentation: I leverage data analysis and audience research skills to identify customer segments.
Strategic Brand Differentiation: I apply market trends analysis and competitive research skills to identify unique selling points and develop marketing plans that highlight the brand’s distinctiveness and value proposition.
Go-To-Market Strategy Optimization: I can drive Go-To-Market success through strategic planning and execution. I am also adept at developing comprehensive strategies that leverage market insights, customer feedback, and competitive analysis to ensure successful product launches and market penetration.